PERSONALIZED MARKETING:
Reach Customers the Way Amazon and Netflix Do!
Wednesday, November 7, 2018
12:15 p.m.
Presented by PriMedia
Log into Amazon and you see product recommendations based on your buying history and that of other customers who purchased similar items. On Netflix, you get recommendations "because you watched" a movie or TV show. Wouldn’t you like to offer your customers the same level of service? Personalized marketing uses smart technology to automate communications to current and prospective customers, matching your messaging with their needs. This program will show you how to leverage the customer data you already have to create better online and offline experiences.
Presented by PriMedia.
